Change is Here! Sep24

Posted by & filed under Compliance, Hedge Fund Marketing.

Change is here!  The long-awaited JOBS Act Rules become effective September 23, 2013, dramatically expanding the marketing flexibility for managers of private funds.  This newfound free speech provides important messaging and branding opportunities.  Traditional one-on-one capital raising (a/k/a “hand-to-hand-combat”) meets modern marketing activities and communication platforms.  How can you integrate public relations to leverage your… Read more »

Using Email Effectively to Enhance Investor Relations Jul13

Posted by & filed under Hedge Fund Marketing.

Guest Post: Holly Singer, President of HS Marketing, a firm dedicated to helping firms in the alternative investment community achieve lasting impressions, contributes with to The Final Meeting with marketing advice for hedge fund managers and service providers. Personal relationships with eye-to-eye contact may be considered so important to building trust that our clients often… Read more »

Keeping Your Website Secure and Your (Investors’) Data Safe May18

Posted by & filed under Hedge Fund Marketing.

Guest Post: Holly Singer, President of HS Marketing, a firm dedicated to helping firms in the alternative investment community achieve lasting impressions, contributes with to The Final Meeting with marketing advice for hedge fund managers and service providers. Prompted by questions from some of our hedge fund manager clients regarding the recent headlines about data… Read more »

Your Story: Pitch by Examples Feb1

Posted by & filed under Hedge Fund Marketing.

Guest Post: Holly Singer, President of HS Marketing, a firm dedicated to helping firms in the alternative investment community achieve lasting impressions, contributes with to The Final Meeting with marketing advice for hedge fund managers and service providers. Your storyline needs a pitch with real examples. Whether you are a fund manager or a service… Read more »