August is here, and we are still largely working remotely in the financial services industry. This separation from clients and prospects is particularly difficult to manage for those tasked with marketing, business development, and client relationships. There just isn’t an equivalent substitute for meeting and interacting in person for some of these functions, yet this is required for the majority of businesses in 2020 for the undetermined future. Some ideas to help mitigate the impersonal and isolated feeling that working remote can generate follow below
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Getting Smart About Your Marketing Restart Jun30
Drawing on nearly 70 years of combined experience in business practice, research, and education, we have found that five key strategies help companies weather crises and preserve their bonds with consumers. Let’s take a look at their 5 strategic suggestions and how they might be adapted to the alternative asset community
... Read more »The Power of the Written Word May28
As we begin the adjustment in phasing back to business, there are some basic communication practices that bear repeating. A look at several of these principles and why they are important to sales and marketing efforts going forward are outlined
... Read more »Five Lessons From Corona Containment Commandments Apr23
Let’s take a positive view of 5 lessons alternatives managers can learn from the corona containment period that might help improve their business lives
... Read more »Four Marketing Mistakes Not To Make Mar23
Human error is a given, and no one is immune to making some poor choices in work and life somewhere along the way. But among the inevitable errors there are other mistakes that are totally avoidable, given the right circumstances and a proper mindset. In the community of alternatives, managers and service providers can reduce their error experience if they keep an open mind and a flexible approach to problem-solving
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