The New Year has opened with renewed spikes of Covid’s latest variant strains keeping tensions high and cautionary distancing behaviors in force across the globe. For goodness sakes, even the tennis world has reacted to the pressure by literally cancelling the world #1 player’s visa days before the first major, the Australian Open, began this week, creating a void at the top of the seeded draw that speaks volumes about the level of concern still existing around the pandemic
... Read more »Posts Categorized: Hedge Fund Marketing
Getting What You Pay For in Outsourcing Nov19
The practice of collaborating with third-party experts for specific projects or services has become a popular way to increase functionality, efficiency, and specialized skill sets for managers both emerging and established in the alternative space
... Read more »Getting Over The Hump: The Plateau Effect In Sales Sep24
At some point in their career, every sales and marketing professional hits a road block to getting ahead, whether it’s in performance, results, career path, or a combination of all of these. The Plateau Effect is the phrase that describes this impasse, when the forward progress that has been working well slows or stalls and seems likely not to do as well in the future
... Read more »White Paper: Generation Z Survey on Brokerage Aug6
Our research targeted towards Gen-Z to get a glimpse into what the future of FINTECH may hold. Gen-Z represents the future of our workforce and this their views and opinions will have a meaningful impact on our economy for decades to come
... Read more »4 Rules for Marketing Impact Aug5
Before you can be recognized as a compelling investment opportunity, you need to offer something new or better than what already exists and to the right audience seeking such opportunity. Defining your value proposition is what gives a competitive advantage in your targeted market segment. Identify your difference and clarify this vision internally before you even think of selling yourself to this client base. The result needs to be short and direct – the proverbial ‘elevator pitch’ that everyone in your company can understand and recognize as true
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