Investors Redux: Eight Years Onward Feb13

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Back in 2012, I published an article discussing the importance of relationship management in the selling of alternative assets to investors, At the time, I’d stated, ‘Alternatives are bought by professional investors (institutions) and sophisticated individuals (family offices, high net worth people) as a means of capturing upside gain and minimizing downside risks across an overall portfolio of holdings. Always has been, and likely always will be.’ Flash forward to 2020

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A New Year’s Alternatives Resolution To Keep Jan27

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A common habit in January, but one frequently broken, is making a slew of resolutions for change. Rather than setting too many goals to change and spreading your efforts too thin, pare down the amount of change to make and prioritize a couple. When it comes to selling alternative assets, managers looking to increase interest in their offerings can apply this tactic in a simplified sales pitch

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