We are well underway in 2022, and the restrictions that Covid had placed on social gatherings continue to recede, but what does that mean for today’s marketing plans? Two years of forced shutdowns and a massive shift to online tactics have created an uneasy marriage between the desire to get back in front of clients and prospects, and the convenience, cost savings, and ease of continuing to focus on outreach through websites, videos, social media, and the like
... Read more »
Emphasizing the goal of being part of a community effort to achieve is commendable, but doesn’t have to replace the acknowledgement of superior performance for the sole recipient of the coveted position of #1. In my world, I believe you can strive to be a great team player while also trying to accomplish the valued goal of being #1
... Read more »
Winning new clients is a lot like being the individual selected for a new job. The techniques which work for a job candidate are similar for an investment manager wooing new investors. In both cases, you need to prove your value and right fit for the job
... Read more »
The New Year has opened with renewed spikes of Covid’s latest variant strains keeping tensions high and cautionary distancing behaviors in force across the globe. For goodness sakes, even the tennis world has reacted to the pressure by literally cancelling the world #1 player’s visa days before the first major, the Australian Open, began this week, creating a void at the top of the seeded draw that speaks volumes about the level of concern still existing around the pandemic
... Read more »
If 2021 was the story of global pandemic woes continuing to impact all aspects of society, 2022 is shaping up to be the annus horribilis for its ugly cousin, the broken supply chain
... Read more »
