Last year was one for the record books for most biotech/healthcare-oriented hedge funds, but despite a global health emergency dispersion between managers seems to be attracting the attention of investors
... Read more »Posts Categorized: Hedge Fund Marketing
Getting Smart About Your Marketing Restart Jun30
Drawing on nearly 70 years of combined experience in business practice, research, and education, we have found that five key strategies help companies weather crises and preserve their bonds with consumers. Let’s take a look at their 5 strategic suggestions and how they might be adapted to the alternative asset community
... Read more »The Power of the Written Word May28
As we begin the adjustment in phasing back to business, there are some basic communication practices that bear repeating. A look at several of these principles and why they are important to sales and marketing efforts going forward are outlined
... Read more »Five Lessons From Corona Containment Commandments Apr23
Let’s take a positive view of 5 lessons alternatives managers can learn from the corona containment period that might help improve their business lives
... Read more »Win-Win Investor Communication Tips to Build Trust Apr17
While we are all experiencing truly unprecedented times filled with much uncertainty, some professionals in the alternative investment community are adjusting to a ‘new normal’ landscape by communicating with greater strength, candor and empathy. How can you harness these opportunities?
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